Addison Rae Easterling better known by her online persona of Addison Rae is one of the biggest social media personalities today. His journey on TikTok, which began in 2019, earned him a massive following of over 78 million on the platform. His brand new single “Obsessed” marks his first step into the music industry.
“Obsessed” was released on March 18, 2021, as Addison Rae’s debut single, following several other social media personalities who branched out into the music industry. However, at the age of 20, Addison Rae is estimated to be the highest earning personality on TikTok with over $5 million in earnings in a year.
Speaking about her new single, Addison Rae added; “You could take it as being uselessly self-obsessed, but that’s not what I’m trying to convey. It’s more I can love myself as much as you love me, and that’s important. There are days when I struggle, and it’s definitely a work in progress to accept who I am and give myself the love I deserve. But this message was so strong, and I wanted to communicate it. I wanted to find out who I was as an artist before releasing something to the world.
The song received mixed reviews from the community, ranging from praise such as comparisons to Selena Gomez to comments about her intentions to get into the music industry just for relevance, to the monotonous tone of the song throughout.
The song is produced by infamous producer Benny Blanco. The music video features fast-paced dance choreography from Addison Rae and other dancers. Dancing is in Rae’s comfort zone from her TikTok videos.
Watch Addison Rae’s “Obsessed”
As Addison Rae explained, the song is about being in love with yourself. However, this is prolonged when she asks her partner if he is also obsessed with her.
You say you’re obsessed with me
So I took a second and said “Me too”
Let us know what you think of the song and music video in the comments below.
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